Marketing Communications

The new Semester begins on the 5th of February 2018




If you want a career in the rapidly changing marketing communications field, gain knowledge of Social Media Marketing

The BBA in Marketing, Communications, and Social Media combines the theory and practice of Marketing with an understanding of the role of Communication in promoting business interests in a new-media environment.


Employment Opportunities

  • Lead and develop social media marketing strategies for brands
  • Develop and implement social media programs that cut across the following services to meet individual brand’s business & marketing objectives
  • Community management & content development
  • Develop social media and campaign strategies
  • Independently implement programs, from ideation to execution
  • Manage brand communities across different social platforms (Facebook, Twitter, Instagram, Google+, YouTube)
  • Create and curate content that brings people and brands together in new ways through interesting and engaging content calendars, ongoing social media communications and tactics to drive community growth and brand loyalty across a number of social platforms

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